Cookie Policy
How Converise uses cookies and similar technologies.
1. The short version
The Converise application sets no cookies: your login session is kept in your browser's localStorage, which is strictly necessary to keep you signed in and is not used for tracking. The application stays free of analytics SDKs, tracking cookies and advertising technologies — that is a deliberate commitment, not a temporary state.
Cookies are used only on this marketing website, and everything beyond the strictly necessary category runs only with your consent, given in the cookie banner. Refusing is as easy as accepting, both choices sit on the first layer of the banner, and nothing is pre-ticked.
You can change or withdraw your choice at any time through the “Cookie settings” entry in the footer of every page.
2. Categories we use
Lifetimes below are the maximum set by the provider; an individual cookie may be shorter-lived or absent if the relevant tag never fires.
| Category | Purpose | Examples and lifetime | Basis |
|---|---|---|---|
| Strictly necessary | Remembering your cookie choices and keeping you signed in to the application. Both use localStorage, not cookies. | converise.consent in this browser's localStorage, kept until you clear site data; the application session, likewise in localStorage | Necessity — no consent required |
| Analytics (website only) | Measuring website traffic and conversions with Google Analytics 4. | _ga — up to 2 years; _ga_* — up to 2 years | Consent |
| Advertising (website only) | Google Ads conversion measurement and remarketing, which means showing you our ads elsewhere based on your visit. This category also switches on Google Signals, which links visits across your devices and adds estimated age, gender and interest categories to our reports when you are signed in to Google with Ads Personalization on. | _gcl_au — about 90 days; further Google advertising cookies as described in Google's documentation | Consent |
3. Consent Mode
We use Google Consent Mode v2. Before you decide, every non-essential storage signal is set to denied: analytics_storage, ad_storage, ad_user_data and ad_personalization, and also functionality_storage and personalization_storage, which no category on this site ever grants. Only security_storage is granted. In that state Google tags set no cookies and send no identifying data, and advertising data redaction is switched on.
The denied defaults are declared before the tag container loads, not after it, so no tag can run ahead of your choice. Each category in the banner controls its own signals: analytics governs analytics_storage, marketing governs the three advertising signals.
That split decides Google Signals too. It reads the advertising signals, so accepting analytics on its own leaves it off; only the marketing category can switch it on, and withdrawing that category switches it off again.
4. Managing cookies
Use “Cookie settings” in the footer to change or withdraw consent at any time; withdrawing is one click from every page and takes effect immediately. You can additionally control cookies and site data in your browser settings.
Because your choice is stored in this browser only, it does not follow you to another browser or device, and clearing site data makes the banner ask again. Blocking localStorage altogether may prevent the application from keeping you signed in.
5. More information
How Google processes data on sites that use its services: policies.google.com/technologies/partner-sites. Questions: support@converise.io.